Responsible outreach guide

Page updated August 28, 2026

Use this guide as an operational starting point for business-data research and outreach that respects recipients’ preferences.

2. Opt-outs

Make it easy for people to opt out, then honor that choice promptly.

What to do

  • Include an appropriate opt-out path.
  • Process opt-out requests promptly.
  • Do not contact suppressed recipients again.

3. Calling hours

Respect time restrictions and the recipient’s local time before calls or messages.

What to do

  • Check the recipient’s local time before each attempt.
  • Follow applicable federal and state time restrictions.
  • Apply stricter limits when a jurisdiction requires them.

4. Data handling

Protect personal data and use it only for the purpose you explained.

What to do

  • Collect only the data you need.
  • Limit access and keep data secure.
  • Remove data when it is no longer required.

5. Operator responsibility

GhostReach provides controls and workflow guidance; each operator remains responsible for its campaign and vendors.

What to do

  • Review the law and policies that apply to your business and recipients.
  • Use pacing, eligibility, blocklist, and sending-hour controls.
  • Monitor results and stop activity when a compliance issue appears.